Introduction to Attention Academy
Introduction
Please watch the video below to begin your training.
Resources: download your self reflection journal below.
Summary of learning:
1. Why You’re Here
Common experiences that bring people to this course:
- Difficulty focusing
- Finding tasks that require attention boring or dull
- Frequent procrastination
- Hours of scrolling with little to show for it
- Lack of motivation
- Losing or forgetting things
These are increasingly common in the modern world.
2. Purpose of the Program
This program will:
- Build awareness of your own mind
- Train attention and focus
- Teach you to work with distractions
- Develop self-regulation
- Create space for daily peace and calm
- Provide a practical toolkit for everyday life
3. About the Instructor
- Will Fraser
- Has ADHD
- Experienced hyperactivity, impulsiveness, and difficulty sitting still as a child
- 15 years teaching in secondary schools
- School leader specialising in teacher training
- Extensive experience working with SEND students, including ADHD
- Fully certified meditation instructor (British School of Meditation)
Meditation made ADHD more manageable by:
- Increasing awareness of triggers
- Noticing urges as they emerge
- Learning to work with distraction
4. Who This Course Is For
- Not only for diagnosed ADHD
- For anyone who identifies with attention deficit traits
- For anyone who feels their focus has deteriorated
- Tools apply regardless of diagnosis
5. The Modern Attention Crisis
Three major contributors:
1. Dopamine Hacking
- Constant notifications provide micro dopamine hits
- Dopamine = reward chemical
- Daily activities feel less stimulating by comparison
- Brain structure is affected
- Attention span shortens
2. Cognitive Overload
- More information consumed in one day than previous generations encountered in years
- Constant stimulation
- No mental rest
- Reduced resilience for attentional tasks
- Compounding negative effects
3. Lack of Attention Training
- Few opportunities for quiet, low-dopamine activity
- Reduced reading and reflective time
- Focus skills deteriorate
The goal is not abandoning technology, but learning tools to function effectively within this environment.
6. Attention Deficit Traits
Three core categories:
- Inattention
- Impulsiveness
- Emotional dysregulation
Students are asked to self-identify traits to understand their starting point.
7. Neurophysiology of Attention Deficit Traits
Observed differences include:
- Reduced prefrontal cortex (attention, planning, inhibition)
- Altered dopamine and noradrenaline activity
- Differences in amygdala and hippocampus (emotion and memory)
- Brain changes also occurring in the general population
Key concept: Neuroplasticity
- The brain adapts and changes shape and size
- Changes are reversible
- Meditation can positively reform brain structure
8. Reframing ADHD Traits
Attention deficit traits can become strengths:
- Hyperactivity → energy and enthusiasm
- Lack of attention → curiosity
- Impulsiveness → creativity
Goal: learn to use these traits advantageously.
9. What Meditation Is
Simple definition:
Practicing focus to still the mind.
- Using attention to settle internal experience
- Creating space from mental “whirring”
- Ancient practice used across cultures
- Scientifically verified through fMRI and EEG research
- Accessible to anyone
10. What Meditation Is Not
- Not a belief system
- Not religious (though sometimes associated with spiritual traditions)
- Not about stopping thoughts
- Not hypnosis or trance
- Not breathwork
- Breath is used as an anchor, not manipulated
11. Definition of Mindfulness
Intentionally bringing attention to the present moment.
- Noticing what is happening right now
- Integrating awareness into daily life
12. Benefits of 10 Minutes Per Day
Scientifically supported improvements in:
- Focus and thinking – notice distractions sooner and return faster
- Impulse control – create a pause before reacting
- Stress and calm – signal safety to the nervous system
- Physical health – improved sleep, reduced tension and inflammation, improved immune function
- Relationships – increased empathy and less reactive listening
- Self-awareness – observing thoughts without fusing with them
13. Three Training Angles in This Course
- Attention Training
- Repeated exercises strengthen focus
- Impulse and Energy Regulation
- Notice urges and regulate energy levels
- Emotional Calm
- Improve emotional regulation
14. Course Structure
- 3 Modules
- Attention
- Regulation
- Calm
- 9 meditation techniques (3 per module)
- 10 micro-practices for daily life
- Structured self-evaluation journal
Journal includes:
- Weekly self-scoring of attention deficit traits
- Logging meditation practice
- Rating perceived difficulty
- Tracking gradual improvement
15. Introductory Micro Practice: Shisa Kanko (“Pointing and Calling”)
Japanese method used for safety and mindfulness.
Purpose:
- Reduce autopilot behaviour
- Improve awareness of actions
- Strengthen memory encoding
How to use:
- Look at the object
- Point at it
- Say it aloud
Examples:
- “The keys are on the desk.”
- “The door is locked.”
- “The car is parked on this street.”
Speaking and pointing embeds memory and increases present-moment awareness.
16. Closing
- Begin applying Shisa Kanko immediately
- Proceed to the first formal meditation lesson

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